The effect of selfie promotion and celebrity endorsed advertisement on decision-making processes | A model comparison | Internet Research | Ahead of Print

I am selfie kind of guy!

The effect of selfie promotion and celebrity endorsed advertisement on decision-making processes: A model comparisonAuthor(s):Jun-Hwa Cheah (Faculty of Economics and Management, , Serdang, Malaysia)Hiram Ting (Faculty of Hospitality and Tourism Management, , Kuala Lumpur, Malaysia) (Sarawak Research...

from https://www.emeraldinsight.com/doi/abs/10.1108/IntR-12-2017-0530#.XGk95Thm1PY.facebook in Math 4 You By Us Group Illinois